Once you enroll in the program we will kickstart with a 1:1 phone call to talk about how we get started. From there, we will share the onboarding plan and discuss how move you through the following steps:
MODULE 1: Mindset and Brand Strategy
Establish your MINDFUL mindset and build your WINNING brand strategy
DURATION: 3 weeks
The place we start is building a mindset that will last and sustain beyond the program. We share the concept of a mindful mindset; why and how to build it using practical daily winning routines. This supports your journey and commitment to get crystal clear on your brand strategy. We start to flex your creative writing muscles by getting clarity on your why, defining your mission, vision, and values. Say goodbye to your confusion and doubt and say hello to clarity and intention. We include some hands on training to help you set yourself up like a boss so you can diminish your sense of overwhelm as you take on new ways of working. You will have amazing exercises at the end of these weeks to challenge your creativity and provoke your thinking.
MODULE 2: Story Builder
Write your UNIQUE story, MASTER your body language, and BUILD your confidence
DURATION: 3 weeks
During these weeks we build on your mindful mindset principles providing incremental steps and new tools for you to try and use in your daily life and at work. The build of your mindset and your practice will help you balanced as you continue to grow. In week 4 we will dive into our story writing. We connect our story to our why, values, mission and vision and use our Story Builder process to guide us. We create stories that connect, are memorable and impactful. We will work together to get comfortable scripting and creating. In week 5, we have partnered with industry thought leader, Carol Kinsey Goman to bring you the very best content on presence and body language. You will be given the secret weapons to mastering your body language both online and in public presentation. Be prepared to dive in and challenge your conventional thinking as we start you on your confidence building journey. To ensure your confidence is solid we move quickly into week 6 guided by Confidence Coach, Jennifer Grosso . She steps in to work with you on building your confidence, understanding the root of your inner critic, and ultimately cultivating your power within. These weeks are action packed and filled with opportunities to build and grow.
MODULE 3: Market Yourself and Connect
Build CONNECTIONS that last, MARKET yourself, SHARE your message with the world, and GET CERTIFIED!
Duration: 4 weeks
During these weeks we catapult your mindset principles, pushing you into new spaces with more new tools for you to try and use in your daily life and at work. We start by jumping into the power of your brand and connecting your voice to your brand. We learn about engagement, our customers, and the importance of feedback. This includes the art of giving and receiving feedback. Then we move into marketing yourself. We want you to love your marketing plan and strategy. We know marketing can be overwhelming, exciting and frustrating. Let us introduce you to the Storytelling Incubator. We have partnered with leading industry experts across ALL of the relevant platforms to bring you what we call our Storytelling Incubator. Here’s how it works…
By the time you get here you will be crystal clear on your brand strategy, ideal client, and you will be 90% complete on your story. You will be feeling confident. You will have a much better idea of where you should prioritize sharing your story.
We have modules from industry experts speaking to best practices for storytelling in the following platforms/verticals:
- Media Training
- Email Marketing
We encourage you to spend time learning and focusing on the platforms that resonate most with you and your customers.
No more fear. It’s time to put everything out there. We will use our time together to work on video and audio. We know from experience this is a space of discomfort for many. By now our confidence is growing and we are feeling connected to our customers and our brand. Getting up in front of the camera like an expert won’t be a hurdle anymore. It’s important to cover the basics so we start with the foundations and get quickly into execution.
As we wrap up our time together it is never goodbye. We want to make sure you understand how we stay connected, what the opportunities are and the doors that are opening. Grab your certification and stay connected, we are never too far away.